Our Take
Part of the 6-product Bond system, this shampoo does more than clean — it actively works to renew and fortify damaged hair bonds from the first wash. Formulated with a Bond Complex, Moringa (rich in vitamins A, B, and E), and Indian Gooseberry (Amla). Free from sulphates, silicones, and parabens. Best suited to high-porosity, chemically treated, colour-damaged, or breakage-prone curls that need structural repair alongside cleansing. Protein-containing — if your hair is protein-sensitive, monitor your hair's response.
Who is this for?
Our assessment — not the brand's claim
Curl Pattern
Porosity
Free From
Ingredients at a Glance
Water
Universal solvent and primary base of most hair products.
Cocamidopropyl Betaine
Gentle amphoteric surfactant derived from coconut. CGM-friendly cleanser.
Betaine
Natural humectant derived from sugar beets that conditions and moisturises.
Sodium Cocoyl Isethionate
Gentle coconut-derived surfactant, often called "baby foam". CGM-friendly.
Polyquaternium-7
A diallyldimethylammonium chloride/acrylamide copolymer. Forms a conditioning, anti-static…
Free From
Want to know more about an ingredient? Browse the ingredient glossary →
How to Use
Wet hair thoroughly. Apply to scalp and lengths, massage to lather, leave for 2–3 minutes, then rinse. Follow with the Bond Conditioner for best results. Use as your regular shampoo; alternate with a clarifying shampoo periodically if you use heavy styling products.
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Where to Buy
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As I Am Europe
Details
- Line
- Bond
- Price tier
- budget
- Routine step
- Cleanse
Reviews
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