🇬🇧Only Curls
Mid RangeLondon-founded curly hair brand built around the idea that everyone deserves great curl days — without the faff. Only Curls was started in 2016 by Lizzie Carter and Hugo Lewis after Lizzie struggled to find a towel that worked for her curls, and that original problem-solving instinct still runs through the whole range. Every product is formulated without sulphates, silicones, parabens, drying alcohols, mineral oil, or paraffin — and all are 100% vegan, cruelty-free, and CGM-friendly. Bottles are made from bio-plastic derived from sugarcane and are fully recyclable. The range is deliberately straightforward: a tight core lineup of cleanser, conditioner, leave-in, gels, mousse, and treatments, designed to work together without requiring a six-step routine. Available direct at onlycurls.com, in Boots (online and 389 UK stores), and in curl-specialist salons nationwide.
23
Products listed
Independent
Ownership
🇬🇧 GB
Country of origin
Products
Intense Moisture Leave-In Cream
Ultra-hydrating leave-in cream for coily and afro hair — pairs with Intense Hold Gel
From £18.00
Intense Hold Defining Gel
Extra-strong hold gel for coily and textured hair — long-lasting definition
From £18.00
Curl Cleansing Shampoo Bar
Solid sulphate-free shampoo bar — travel-friendly and eco-conscious
From £12.00
All Curl Conditioner
Six-oil rinse-out conditioner — protein-free, fragrance-free variant available
From £18.00
Cleansing Co-Wash
Nourishing co-wash for gentle, no-lather cleansing
From £18.00
Deep Hydration Hair Mask
Intensive weekly deep mask with Hydrolyzed Wheat Protein and Cactus Pear Oil
From £24.00
Hydrating Curl Creme
Leave-in styling cream for moisture and soft definition — fragrance-free variant available
From £18.00
Enhancing Curl Gel
Medium-hold gel with Aloe Vera and Hydrolyzed Quinoa — fragrance-free variant available
From £18.00
Mega Hold Curl Gel
Strong-hold gel with seaweed extract — protein-free, scrunch-the-crunch
From £18.00
Volumising Curl Mousse
Volumising mousse with Pea Protein and Rice Protein — light-to-medium hold
From £18.00
Curl Refresh Spray
Second-day curl refresh spray — reactivate definition without rewetting
From £18.00
Heat Protect Spray
Silicone-free heat protectant with rice water and pea protein — shields against heat, UV, and pollution
From £18.00
Expert Curl Cream
One-step leave-in cream for all-day hold — designed for short curls and simple routines
From £15.00
Nourishing Hair Oil
Multi-use silicone-free hair oil with Kukui, Avocado and Sea Buckthorn oils
From £20.00
Shine & Define Finishing Serum
Silicone-free finishing serum for shine and frizz control
From £22.00
Curl Detox Clarifying Shampoo
ACV clarifying shampoo with hard water chelation — use weekly
From £18.00
All Curl Cleanser
Gentle everyday sulphate-free shampoo — fragrance-free variant available
From £18.00
Little Curls Super Shampoo
Gentle sulphate-free shampoo for children's curls
Little Curls Detangling Conditioner
Detangling rinse-out conditioner for children's curls
Little Curls Magic Detangling Spray
Leave-in detangling spray to tame knots in children's curls
Little Curls Leave-In Styler
Leave-in styling cream for children's curls
Purple Curl Conditioner
Toning conditioner to neutralise brassy tones in blonde and silver curls
From £22.00
Purple Curl Cleanser
Toning sulphate-free shampoo to banish brassiness in blonde and silver curls
From £18.00